I do not purchase clothing that prominently displays a brand name. (On the other hand, I’d be tempted to wear an “I love Halliburton” t-shirt for the shock value. But that’s another post…) I am not a walking billboard and I am not stupid enough to pay for the privilege of becoming one.
Unfortunately, most people are not as wise as I am and I usually must remain silent about their mindless attire.
I’m not presumptuous enough to tell you that clothing should be art. Since I’m less than wealthy, I see little point in plunking down over $100.00 for a designer shirt that will be shredded within a year or two. (Those luxury goods aren’t always designed to last. Rich people often care more about the latest fashions and they can afford to replace things more regularly. In their minds, a shirt from 2012 has already gone out of style and belongs in the dumpster.)
Instead, I want my clothing to cover all of the necessary body parts and remain intact long enough to keep my bank account from crashing. (Gender appropriateness is also important.) Therefore: clearance racks!
And you thought this would be an advertisement for Wal-Mart…
This works for me because I’m a guy. By contrast, women often like to accessorize with pretty things. For example, a non-utilitarian purse. They treat it like clothing and it has to match the outfit, so they often end up owning many purses.
I’ll leave the “battle of the sexes” content to the bloggers who do it better. I’m more interested in the idiotic, and one particular design type stands out. It’s the standard “look how special I am because I can afford an expensive brand” variety:
Let’s review. You’re carrying around a container that holds cash, cards, and expensive electronics. Why are you advertising to potential thieves that the contents might be especially valuable? Of all the purses at the football game (note the obligatory transgression of gender stereotypes), yours now stands out as the most desirable to steal. Brilliant!
Of course, your bag’s probably fake. Just like you.
Funny how things work out…